The WACC of Tihama Advertising and Public Relations and Marketing Holding SJSC (4070.SR) is 10.6%.
| Range | Selected | |
| Cost of equity | 9.10% - 12.70% | 10.90% |
| Tax rate | 11.20% - 13.80% | 12.50% |
| Cost of debt | 5.00% - 5.00% | 5.00% |
| WACC | 8.9% - 12.3% | 10.6% |
| Category | Low | High |
| Long-term bond rate | 5.9% | 6.4% |
| Equity market risk premium | 6.1% | 7.1% |
| Adjusted beta | 0.53 | 0.82 |
| Additional risk adjustments | 0.0% | 0.5% |
| Cost of equity | 9.10% | 12.70% |
| Tax rate | 11.20% | 13.80% |
| Debt/Equity ratio | 0.06 | 0.06 |
| Cost of debt | 5.00% | 5.00% |
| After-tax WACC | 8.9% | 12.3% |
| Selected WACC | 10.6% | |
The Cost of Equity reflects the return a company needs to deliver to shareholders to justify the risk of investing in its shares. It’s computed using the Capital Asset Pricing Model (CAPM), which blends the risk-free rate, the stock’s beta, and the market risk premium.
This method evaluates the stock’s risk compared to a safe investment and the market’s overall volatility.
Here’s how we figure out the cost of equity for 4070.SR:
cost_of_equity (10.90%) = risk_free_rate (6.15%) + equity_risk_premium (6.60%) * adjusted_beta (0.53) + risk_adjustments (0.25%)
We include the risk adjustments, which range from 0% to 1%, to keep our WACC conservatives, especially for companies traded in developing markets.