Is AC.PA a buy or a sell?
The Discounted Cash Flow (DCF) valuation of Accor SA (AC.PA) is 49.39 EUR. With the latest stock price at 43.89 EUR, the upside of Accor SA based on DCF is 10.1%. This means that AC.PA is a buy according to the DCF valuation model.
| Range | Selected | |
| WACC / Discount Rate | 5.6% - 7.2% | 6.4% |
| Long-term Growth Rate | 1.0% - 3.0% | 2.0% |
| Fair Price | 32.62 - 89.72 | 49.39 |
| Upside | -27.3% - 100.0% | 10.1% |