The WACC of Beasley Broadcast Group Inc (BBGI) is 13.1%.
| Range | Selected | |
| Cost of equity | 40.40% - 62.70% | 51.55% |
| Tax rate | 23.40% - 26.60% | 25.00% |
| Cost of debt | 8.40% - 23.90% | 16.15% |
| WACC | 7.4% - 18.8% | 13.1% |
| Category | Low | High |
| Long-term bond rate | 3.9% | 4.4% |
| Equity market risk premium | 4.6% | 5.6% |
| Adjusted beta | 7.94 | 10.33 |
| Additional risk adjustments | 0.0% | 0.5% |
| Cost of equity | 40.40% | 62.70% |
| Tax rate | 23.40% | 26.60% |
| Debt/Equity ratio | 33 | 33 |
| Cost of debt | 8.40% | 23.90% |
| After-tax WACC | 7.4% | 18.8% |
| Selected WACC | 13.1% | |
The Cost of Equity reflects the return a company needs to deliver to shareholders to justify the risk of investing in its shares. It’s computed using the Capital Asset Pricing Model (CAPM), which blends the risk-free rate, the stock’s beta, and the market risk premium.
This method evaluates the stock’s risk compared to a safe investment and the market’s overall volatility.
Here’s how we figure out the cost of equity for BBGI:
cost_of_equity (51.55%) = risk_free_rate (4.15%) + equity_risk_premium (5.10%) * adjusted_beta (7.94) + risk_adjustments (0.25%)
We include the risk adjustments, which range from 0% to 1%, to keep our WACC conservatives, especially for companies traded in developing markets.