The Discounted Cash Flow (DCF) valuation of Southwest Airlines Co (LUV) is 17.54 USD. With the latest stock price at 33.98 USD, the upside of Southwest Airlines Co based on DCF is -48.4%.
Based on the latest price of 33.98 USD and our DCF valuation, Southwest Airlines Co (LUV) is a sell. selling LUV stocks now will result in a potential gain of 48.4%.
| Range | Selected | |
| WACC / Discount Rate | 7.0% - 9.3% | 8.2% |
| Long-term Growth Rate | 2.5% - 4.5% | 3.5% |
| Fair Price | 13.26 - 29.13 | 17.54 |
| Upside | -61.0% - -14.3% | -48.4% |