The Discounted Cash Flow (DCF) valuation of Brighton Pier Group PLC (PIER.L) is (259.60) GBP. With the latest stock price at 31.50 GBP, the upside of Brighton Pier Group PLC based on DCF is -924.1%.
Note: valuation result may not be accurate due to the company's negative earnings.
| Range | Selected | |
| WACC / Discount Rate | 4.1% - 17.1% | 10.6% |
| Long-term Growth Rate | 3.0% - 3.8% | 3.4% |
| Fair Price | (5,025.68) - (175.24) | (259.60) |
| Upside | -16054.5% - -656.3% | -924.1% |