As of 2025-07-13, the Intrinsic Value of Rent-A-Center Inc (RCII) is 42.83 USD. This RCII valuation is based on the model Discounted Cash Flows (Growth Exit 5Y). With the current market price of 26.78 USD, the upside of Rent-A-Center Inc is 59.90%.
The range of the Intrinsic Value is 21.24 - 110.82 USD
Based on its market price of 26.78 USD and our intrinsic valuation, Rent-A-Center Inc (RCII) is undervalued by 59.90%.
| Range | Selected | Upside | |
| a | |||
| DCF (Growth 5y) | 21.24 - 110.82 | 42.83 | 59.9% |
| DCF (Growth 10y) | 24.79 - 111.63 | 46.08 | 72.1% |
| DCF (EBITDA 5y) | 11.25 - 24.93 | 16.91 | -36.9% |
| DCF (EBITDA 10y) | 19.45 - 41.38 | 28.42 | 6.1% |
| Fair Value | 15.04 - 15.04 | 15.04 | -43.82% |
| P/E | 3.61 - 23.98 | 13.13 | -51.0% |
| EV/EBITDA | 6.85 - 28.88 | 16.88 | -37.0% |
| EPV | 48.54 - 104.22 | 76.38 | 185.2% |
| DDM - Stable | 1.28 - 4.08 | 2.68 | -90.0% |
| DDM - Multi | 50.79 - 84.22 | 61.02 | 127.8% |
| Market Cap (mil) | 1,490.84 |
| Beta | 1.81 |
| Outstanding shares (mil) | 55.67 |
| Enterprise Value (mil) | 2,641.84 |
| Market risk premium | 5.00% |
| Cost of Equity | 10.51% |
| Cost of Debt | 10.87% |
| WACC | 8.79% |