RGR
Sturm Ruger & Company Inc
Price:  
35.55 
USD
Volume:  
200,683.00
United States | Leisure Products
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RGR Intrinsic Value

28.00 %
Upside

What is the intrinsic value of RGR?

As of 2025-06-26, the Intrinsic Value of Sturm Ruger & Company Inc (RGR) is 45.51 USD. This RGR valuation is based on the model Discounted Cash Flows (Growth Exit 5Y). With the current market price of 35.55 USD, the upside of Sturm Ruger & Company Inc is 28.00%.

The range of the Intrinsic Value is 38.91 - 55.16 USD

Is RGR undervalued or overvalued?

Based on its market price of 35.55 USD and our intrinsic valuation, Sturm Ruger & Company Inc (RGR) is undervalued by 28.00%.

35.55 USD
Stock Price
45.51 USD
Intrinsic Value
Intrinsic Value Details

RGR Intrinsic Value - Valuation Summary

Range Selected Upside
a
DCF (Growth 5y) 38.91 - 55.16 45.51 28.0%
DCF (Growth 10y) 46.91 - 65.18 54.36 52.9%
DCF (EBITDA 5y) 46.69 - 60.14 52.63 48.0%
DCF (EBITDA 10y) 52.35 - 67.78 59.14 66.4%
Fair Value 47.20 - 47.20 47.20 32.77%
P/E 29.03 - 35.61 32.77 -7.8%
EV/EBITDA 30.32 - 38.68 33.76 -5.0%
EPV 34.00 - 41.14 37.57 5.7%
DDM - Stable 10.86 - 20.99 15.93 -55.2%
DDM - Multi 22.81 - 34.68 27.55 -22.5%

RGR Intrinsic Value - Key Valuation Metrics

Market Cap (mil) 588.35
Beta 0.20
Outstanding shares (mil) 16.55
Enterprise Value (mil) 572.17
Market risk premium 4.60%
Cost of Equity 11.13%
Cost of Debt 5.00%
WACC 7.57%