AMZN
Amazon.com Inc
Price:  
229.30 
USD
Volume:  
39,869,868.00
United States | Internet & Direct Marketing Retail
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Amazon Intrinsic Value

11.70 %
Upside

What is the intrinsic value of Amazon?

As of 2025-07-22, the Intrinsic Value of Amazon.com Inc (AMZN) is 256.09 USD. This Amazon valuation is based on the model Discounted Cash Flows (Growth Exit 5Y). With the current market price of 229.30 USD, the upside of Amazon.com Inc is 11.70%.

The range of the Intrinsic Value is 179.41 - 465.49 USD

Is Amazon undervalued or overvalued?

Based on its market price of 229.30 USD and our intrinsic valuation, Amazon.com Inc (AMZN) is undervalued by 11.70%.

229.30 USD
Stock Price
256.09 USD
Intrinsic Value
Intrinsic Value Details

Amazon Intrinsic Value - Valuation Summary

Range Selected Upside
a
DCF (Growth 5y) 179.41 - 465.49 256.09 11.7%
DCF (Growth 10y) 246.70 - 614.92 346.06 50.9%
DCF (EBITDA 5y) 221.67 - 319.86 263.55 14.9%
DCF (EBITDA 10y) 272.86 - 406.07 329.03 43.5%
Fair Value 155.29 - 155.29 155.29 -32.28%
P/E 142.96 - 204.73 182.89 -20.2%
EV/EBITDA 127.55 - 253.43 186.12 -18.8%
EPV 16.05 - 20.73 18.39 -92.0%
DDM - Stable 64.44 - 222.42 143.43 -37.4%
DDM - Multi 155.58 - 421.99 227.90 -0.6%

Amazon Intrinsic Value - Key Valuation Metrics

Market Cap (mil) 2,434,317.50
Beta 1.36
Outstanding shares (mil) 10,616.30
Enterprise Value (mil) 2,421,484.50
Market risk premium 4.60%
Cost of Equity 8.13%
Cost of Debt 4.25%
WACC 7.99%