The WACC of Associated Banc-Corp (ASB) is 8.0%.
| Range | Selected | |
| Cost of equity | 7.60% - 9.90% | 8.75% |
| Tax rate | 16.20% - 19.60% | 17.90% |
| Cost of debt | 5.00% - 5.00% | 5.00% |
| WACC | 7.0% - 8.9% | 8.0% |
| Category | Low | High |
| Long-term bond rate | 3.9% | 4.4% |
| Equity market risk premium | 4.6% | 5.6% |
| Adjusted beta | 0.81 | 0.9 |
| Additional risk adjustments | 0.0% | 0.5% |
| Cost of equity | 7.60% | 9.90% |
| Tax rate | 16.20% | 19.60% |
| Debt/Equity ratio | 0.2 | 0.2 |
| Cost of debt | 5.00% | 5.00% |
| After-tax WACC | 7.0% | 8.9% |
| Selected WACC | 8.0% | |