The Discounted Cash Flow (DCF) valuation of Booking Holdings Inc (BKNG) is 235.06 USD. With the latest stock price at 173.92 USD, the upside of Booking Holdings Inc based on DCF is 35.2%.
Based on the latest price of 173.92 USD and our DCF valuation, Booking Holdings Inc (BKNG) is a buy. buying Booking stocks now will result in a potential gain of 35.2%.
| Range | Selected | |
| WACC / Discount Rate | 8.0% - 10.4% | 9.2% |
| Long-term Growth Rate | 2.5% - 4.5% | 3.5% |
| Fair Price | 173.20 - 373.06 | 235.06 |
| Upside | -0.4% - 114.5% | 35.2% |