The Discounted Cash Flow (DCF) valuation of Mercia Asset Management PLC (MERC.L) is 17.40 GBP. With the latest stock price at 34.00 GBP, the upside of Mercia Asset Management PLC based on DCF is -48.8%.
Based on the latest price of 34.00 GBP and our DCF valuation, Mercia Asset Management PLC (MERC.L) is a sell. selling MERC.L stocks now will result in a potential gain of 48.8%.
| Range | Selected | |
| WACC / Discount Rate | 7.7% - 10.3% | 9.0% |
| Long-term Growth Rate | 1.0% - 3.0% | 2.0% |
| Fair Price | 15.64 - 20.89 | 17.40 |
| Upside | -54.0% - -38.6% | -48.8% |