The Discounted Cash Flow (DCF) valuation of Rocky Brands Inc (RCKY) is 30.26 USD. With the latest stock price at 23.91 USD, the upside of Rocky Brands Inc based on DCF is 26.6%.
| Range | Selected | |
| WACC / Discount Rate | 7.4% - 9.5% | 8.5% |
| Long-term Growth Rate | 1.0% - 3.0% | 2.0% |
| Fair Price | 19.59 - 50.89 | 30.26 |
| Upside | -18.1% - 112.8% | 26.6% |