The Discounted Cash Flow (DCF) valuation of Rocky Brands Inc (RCKY) is 39.36 USD. With the latest stock price at 29.55 USD, the upside of Rocky Brands Inc based on DCF is 33.2%.
Based on the latest price of 29.55 USD and our DCF valuation, Rocky Brands Inc (RCKY) is a buy. buying RCKY stocks now will result in a potential gain of 33.2%.
| Range | Selected | |
| WACC / Discount Rate | 6.3% - 8.5% | 7.4% |
| Long-term Growth Rate | 2.0% - 4.0% | 3.0% |
| Fair Price | 22.01 - 88.35 | 39.36 |
| Upside | -25.5% - 199.0% | 33.2% |