The Discounted Cash Flow (DCF) valuation of Rocky Brands Inc (RCKY) is 30.40 USD. With the latest stock price at 30.02 USD, the upside of Rocky Brands Inc based on DCF is 1.3%.
Based on the latest price of 30.02 USD and our DCF valuation, Rocky Brands Inc (RCKY) is a buy. buying RCKY stocks now will result in a potential gain of 1.3%.
| Range | Selected | |
| WACC / Discount Rate | 6.3% - 8.8% | 7.6% |
| Long-term Growth Rate | 1.0% - 3.0% | 2.0% |
| Fair Price | 17.31 - 61.20 | 30.40 |
| Upside | -42.3% - 103.9% | 1.3% |