The Discounted Cash Flow (DCF) valuation of Rocky Brands Inc (RCKY) is 40.54 USD. With the latest stock price at 37.23 USD, the upside of Rocky Brands Inc based on DCF is 8.9%.
| Range | Selected | |
| WACC / Discount Rate | 7.0% - 8.5% | 7.8% |
| Long-term Growth Rate | 2.0% - 4.0% | 3.0% |
| Fair Price | 26.14 - 71.62 | 40.54 |
| Upside | -29.8% - 92.4% | 8.9% |