The Discounted Cash Flow (DCF) valuation of YouGov PLC (YOU.L) is 167.84 GBP. With the latest stock price at 271.00 GBP, the upside of YouGov PLC based on DCF is -38.1%.
Based on the latest price of 271.00 GBP and our DCF valuation, YouGov PLC (YOU.L) is a sell. selling YOU.L stocks now will result in a potential gain of 38.1%.
| Range | Selected | |
| WACC / Discount Rate | 6.2% - 12.9% | 9.5% |
| Long-term Growth Rate | 2.5% - 4.5% | 3.5% |
| Fair Price | 35.98 - 963.09 | 167.84 |
| Upside | -86.7% - 255.4% | -38.1% |